We explored critical themes of the newly vaccinated world from energised consumer needs and channels to new societal priorities. As pandemic-weary consumers emerge into a changed world to satisfy their cravings, we discussed how brands can stay on the front foot and be ready to meet emerging demands.
We were joined by two global insight specialists – Edith Bardin from Shell and Michael Jensen from Arla Foods. We deep dived into into their pandemic diary – what did they learn, and how were trends critical to their planning and strategy? Plus, top tips on how to stay agile and future-fit so you feel ready for what happens next.
From boosting the strategic foresight capabilities in your business, to the key trends, economic scenarios and growth opportunities for 2021. If you missed any of this series – these insights will be invaluable for identifying upcoming opportunities and confidently navigating through the uncertainties of 2021.