Meet your dynamic consumer trends and foresight platform

Collision blends global data, advanced AI technology and human expertise to deliver a 360-view of your present and future consumer.

Collision is deep

Built on the most robust predictive consumer trends data in the industry.

Collision is smart

Human interrogation and analysis that’s precise, relevant, navigable and actionable.

Collision AI

Collision is commercial

Transforming data into answers for activation at a global and local level

Sneak peek

Unlock your free audience comparison now. Dive into the specifics of diverse markets by comparing different audiences and countries. Discover local nuances by exploring how Gen Z in APAC stacks up against Baby Boomers in the US—and that's just the beginning.


  • Local opportunities for your audiences with opposing trends
  • Global activation areas and complementary trends
  • Where to invest time and effort first

You're in good company

Working with Foresight Factory experts allows us to better understand how recent trends could shape or even disrupt our industry. Collision is a powerful tool to explore new trends and go in-depth to see how important they are for different countries and age cohorts. I use these insights to inspire our team, support our marketing planning and evaluate new opportunities.
Judith Ifsen
Manager Customer Insights & Audience Northern
Europe, Accor Hotels
The automotive industry is a fast-pacing environment and at Hyundai our most important focus, is the need of our customers. Foresight Factory Collision helps us to analyse the latest consumer trends and behaviours in an easy to use and intuitive platform. It helps us break down and compare insights and data by relevant variables, which enables us to have latest updates on trends and customer needs at all times. All in all, a fantastic tool.
Market Intelligence team Hyundai Motor Europe
Foresight Factory is our longstanding consumer and sector trend intelligence partner, supporting us through the Collision platform which turns foresight into usable data, competitor mapping and new opportunity alerts.

They also deliver regular personalised trends through interactive webinars which are highly appreciated by many of my business colleagues. Growing adoption of the use of Collision across many connected departments has re-enforced one shared and powerful narrative for the future.
Claire de Kerautem
Head of Innovation
We really value our long-standing partnership with Foresight Factory and the depth and robustness of their insight make us consistently better at what we do. Using Collision not only allows us to gain a deeper understanding of our present and future customer but equips us with the tools to make informed decisions about the future strategy of our business.
Insight Director
Global Bank
william hill
greene king

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