January 17, 2018

Driving the piqued interest in fitness and chocolate is The Everyday Athlete - a trend that analyses how everyday consumers are professionalising their view of fitness, which is facilitated by exercise-tracking biometric tools.Typically, those involved in this conversation are 10x more interested in personal development and 9x times more interested in self improvement than the general Twitter population. Foresight Factory forecasts interest in smart wearables to reach nearly 24% in 2020 from 14% in 2017. As wider interest in this increases, we also expect the same for the popularity of functional chocolate with health benefits.

Written by foresightfact